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OpenAI Operator Just Killed APIs
OpenAI’s new AI agent does the work. Here’s why it matters.
Itay Forer
February 04, 2025
In partnership with
Hey there, fellow human! 👋🏼👽
Today, we have great insights, prompts, AI events, and many more.
Introducing a new section: 3 must-see marketing jobs you’ll want to apply for!
You’ll also discover how OpenAI’s new AI agent, Operator, is redefining automation—handling research, posting content, and executing tasks without APIs
Lots to cover, so let’s dive in…🤿
Most Trending Prompts of The Week 🔥
Master the art of replying to LinkedIn posts with fresh, engaging responses. This is a great way to build your followers and create engagement efficiently.
Facebook-Reply
This prompt helps you craft concise, engaging responses. Inject humor and insight while maintaining a casual tone. No clichés or emojis. Get better engagement and make every word count.The AI-powered prompt will function as a recruitment manager specializing in finding talented professionals for any job. It will provide a customizable job posting where you can add job requirements, benefits, and skills.
OpenAI Operator: The AI That Works Like You (But Faster)
Last week, OpenAI quietly soft-launched something big: Operator, its first AI agent that does work for you, not just suggest ideas.
Unlike ChatGPT, which generates text, Operator executes tasks. It doesn’t need APIs, plugins, or integrations—it simply opens a virtual browser, sees the web like a human, and interacts with it using a simulated mouse and keyboard.
This means Operator can:
✅ Book reservations, order groceries, and manage online accounts
✅ Research competitors, compare pricing, and analyze data
✅ Publish content on platforms like Wix and WordPress
✅ Fill out forms, handle routine admin tasks, and even help with coding
Right now, it’s only available to U.S.-based ChatGPT Pro users ($200/month), but OpenAI plans to expand access soon.
Why does this matter? Because AI is no longer just a writing tool—it’s becoming a digital worker.
And here’s the kicker: it doesn’t need APIs.
That changes everything.
Sam Altman Introducing OPERATOR
What OpenAI Operator Means for Marketers & Creators
This isn’t just another AI tool—it’s a paradigm shift for automation. Here’s why:
1. AI Can Now Execute Marketing Workflows
Until now, AI could generate content, but publishing it? That was on you.
Now, OpenAI Operator can:
🚀 Post blogs, social media updates, and product descriptions directly on platforms
🎯 Research SEO keywords, analyze competitors, and suggest improvements
🛍️ Compare prices, pull reviews, and optimize e-commerce listings
Your AI assistant just went from advising to acting.
2. No More API Bottlenecks
Marketing automation has always relied on APIs (think Zapier, Make, or HubSpot integrations).
OpenAI Operator removes that friction by working with any website. Want to scrape data, post on LinkedIn, or research influencers?
It doesn’t need an API—it just logs in and does it.
3. The Future of AI Assistants Is Here
Operator is not perfect yet—it struggles with CAPTCHAs, some UI elements, and complex decision-making. But it’s a huge leap forward in AI autonomy.
Soon, we won’t just be using AI—we’ll be delegating entire workflows to it.
Marketers who leverage OpenAI Operator now will be ahead of the curve.
🔗 Want to see it in action?
Operator is currently available to ChatGPT Pro ($200/month) users in the U.S., with broader access coming soon.
OpenAI Operator
Final Thought: Are You Ready to Work WITH AI?
The old automation model is fading. APIs won’t be the only way to connect AI to platforms anymore.
The next generation of marketers will work alongside AI agents—not just prompt them.
So the real question isn’t what can AI do?
It’s what can you do now that OpenAI Operator handles the busywork?
Top 3 Marketing Jobs This Week 🕵🏼♀️
This new section is here to connect our marketing and advertising readers with standout job opportunities.
These curated picks reflect the top industry opportunities, from full-time roles to remote and project-based contracts. As positions fill quickly, apply fast if one catches your eye.
It could be your next big move!
Senior Business Development Manager (Full Time - Fully Remote)
Senior Director - Growth Marketing (SaaS) (Full Time - Hybrid)
Senior Business Development Manager (Full Time - Fully Remote)
Should we launch a full marketing, sales, and advertising job board?We’ve been sharing top job picks, but would you want a dedicated job board with more roles updated regularly? Let us know—your feedback shapes what we build. |
Stop Using Weak Prompts
Most people struggle to get AI to produce great content.
The reason? Their prompts are too vague, generic, or just plain ineffective.
That’s why we built a free AI Prompts Generator—a tool designed to help you create clear, structured, and highly effective prompts in seconds.
No more trial and error, no more disappointing AI responses.
With our Prompts Generator, you can:
✅ Instantly generate expert-level prompts
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✅ Get better, more relevant AI-generated results
Writer RAG tool: build production-ready RAG apps in minutes
RAG in just a few lines of code? We’ve launched a predefined RAG tool on our developer platform, making it easy to bring your data into a Knowledge Graph and interact with it with AI. With a single API call, writer LLMs will intelligently call the RAG tool to chat with your data.
Integrated into Writer’s full-stack platform, it eliminates the need for complex vendor RAG setups, making it quick to build scalable, highly accurate AI workflows just by passing a graph ID of your data as a parameter to your RAG tool.
Featured Prompt
Optimize Text for SEO
Act as an SEO specialist. Your task is to take the [given text] and rewrite it to make it SEO optimized for the specified keyword. Your goal is to improve the visibility of the text in search engine results while maintaining the original message's integrity. Ensure the keyword is naturally integrated into the text, is present in the title, and appears in at least one subheading. Consider the keyword density and make sure the text reads naturally to the audience. Also, optimize the meta description with the keyword.
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It is a WRAP! 💥
Thanks for reading this week's issue. As always, feel free to reply to this newsletter with any comments, requests, or questions.
Until next week,
-Itay
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