Google’s AI Just Replaced Your Calls

Hey there, fellow human! 👋🏼👽

Today, we have great insights, prompts, AI events, and many more.

Introducing a new section: 3 must-see marketing jobs you’ll want to apply for. In addition, our brand new Job Board! 🥳

You’ll also discover how Google’s Ask for Me AI is changing search, automating calls, and what it means for marketers and creators.

Lots to cover, so let’s dive in…🤿

Google’s AI Now Calls Businesses for You—Here’s Why That Matters

Google is back at it again, quietly reshaping how we interact with the internet.

This time, it’s with “Ask for Me”, a new AI-powered feature inside Google Search Labs.

Launched in early 2025, Ask for Me is designed to take the hassle out of calling businesses. Instead of dialing a number, waiting on hold, and negotiating details yourself, Google’s AI will do it for you.

Right now, it’s rolling out in the U.S. and is focused on service-based businesses like auto repair shops and nail salons.

Here’s how it works:

1️⃣ You search for something like “oil change near me.”
2️⃣ Google shows an Ask for Me option.
3️⃣ You enter details (e.g., type of oil, preferred time, price range).
4️⃣ Google’s AI makes the call, gathers the info, and sends you a neat summary via email or text.

No small talk. No hold music. No unnecessary back-and-forth. Just the answers you need.

If this sounds familiar, it’s because it builds on Google Duplex, the AI system that made headlines in 2018 for booking restaurant reservations.

But while Duplex was more of a novelty, Ask for Me is a practical tool that could fundamentally change how businesses interact with customers.

🔥 Why It Matters for Marketers & Content Creators

For digital marketers, SEO strategists, and content creators, this is not just another AI tool—it’s a signal of how search and customer interactions are evolving.

1️⃣ SEO & Search Will Evolve
If AI gathers answers for users, fewer people will visit business websites. That means your content needs to be more structured, more detailed, and optimized for AI queries—not just human readers.

2️⃣ Local Businesses Need AI-Friendly Content
If you manage local SEO or business listings, prepare for AI-driven inquiries. Businesses that provide clear, AI-readable info (pricing, availability, FAQs) will benefit the most.

3️⃣ Automated Market Research Just Got Real
Social media managers and content creators can use Ask for Me to gather data on competitors, pricing trends, and service offerings without the hassle of manual outreach.

🚀 The Bigger Picture

Google is normalizing AI-driven interactions, and businesses need to adapt. By 2026, 20% of customer service interactions could be AI-to-AI.

That means:

📌 AI will be the first customer many businesses interact with.

📌 Authenticity and real human interaction will become premium experiences.

📌 Content optimized for AI queries (structured, data-rich) will dominate search.

🏆 How to Stay Ahead

✔️ Optimize for AI search—update business listings and structured data.
✔️ Test Ask for Me to see how your competitors are responding to AI.
✔️ Consider AI-friendly content formats (FAQ pages, clear pricing structures).

This is just the beginning of AI doing more for users—and it’s your job to stay ahead of the curve.

Would you trust AI to make your business calls? Let’s talk. Reply and share your thoughts.

🚀 Stay sharp, stay ahead.

Top 3 Marketing Jobs This Week 🕵🏼‍♀️

These curated selections highlight the best industry opportunities, including full-time positions, remote jobs, and project-based contracts. Since roles fill quickly, apply promptly if one piques your interest.

It could be your next big move!

1. Executive Director, Business Incubator (Full Time)

2. Business Development Manager (Full Time Remote)

3. Content & Growth Marketing Lead (Full Time)

As you requested, we've also created a Job Board featuring various positions for you to check daily. Take a look here👇🏼

Stop Using Weak Prompts

Most people struggle to get AI to produce great content.

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Featured Prompt

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It is a WRAP! 💥

Thanks for reading this week's issue. As always, feel free to reply to this newsletter with any comments, requests, or questions.

Until next week,
-Itay